Internet advertising exceeds 10% for first time
WARC News - WARC.com
Research for the Advertising Association yearbook compiled by WARC noted that for the first time in 2006 internet advertising in Great Britain exceeded 10% of the total. As they estimated advertising expenditure in Great Britain as £19 billion in 2006, this is nearly £2 billion online!
Television was still the biggest element of spend, followed by Press (inc newspapers and magazines), but both saw falls in their share.
posted by Unknown @ 2:39 PM
1 comments
1 Comments:
This is good news for Internet marketeers because this indicates that Internet advertising can be profitable. These figures mill entice more people to try online their hand a online advertising.
Post a Comment
<< Home